Pepe the Frog was created by American artist and cartoonist Matt Furie in 2005. Its usage as an Internet meme came … See more

Pepe was used in blog posts on Myspace in 2005 and became an in-joke on Gaia Online. In 2008, the page containing Pepe and the catchphrase was scanned and uploaded to 4chan's /b/ board, which has been described as the me… See more

As early as 2015, a number of Pepe variants were created by Internet trolls to associate the character with the alt-right movement. Some of the variants produced by this had Nazi Germany, Ku Klux Klan, or white powe… See more

In August 2019, it was reported that various demonstrators at the 2019–2020 Hong Kong protests were using Pepe as a "resistance symbol".
Hong Kong protestors began to use depictions … See more

In a further iteration, Pepe has seen usage among cryptocurrency enthusiasts as a meme on Twitter and elsewhere. Amongst other icons, it was featured on a Fortune magazine cover dedicated to a special report abou… See more

A 2020 documentary, Feels Good Man, relates the story of Pepe's origins and co-option by the alt-right, and Furie's attempts to regain control over his creation. See more