Learn about the 'new SEO' – search everywhere optimization and how to adapt your strategy beyond Google to optimize for other platforms.

Meanwhile, almost 30% of clicks go to Google's properties and about 36% of clicks go to the open web, a new zero-click search study finds.

Advertisers will need to disclose synthetic or digitally altered content in election ads, as Google aims to combat misinformation.

Google now requires verification for a wider range of political content, which may impact more advertisers ahead of the 2024 elections.

Search Engine Land » SEO » Google working on fixing latency issues with the Search Performance reports Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained ...

Kelsey Libert is a co-founder of Fractl, a leading growth agency ranked in the top 3 of the "Clutch Leaders Matrix" for Content Marketing out of 26,000 global firms and recognized as BuzzStream’s "Top ...

Search Engine Land » SEO » Google June 2024 spam update done rolling out Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained with Search Engine Land ...

Google Merchant Center will include data from Search web results and other sources, aiming to provide merchants with more comprehensive performance insights ...

Search Engine Land » PPC » Google Ads unveils major updates to search query matching Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained with Search ...

Search Engine Land » SEO » Microsoft AI CEO: Web content is ‘freeware’ Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained with Search Engine ...

This update gives advertisers more control over audience targeting and potentially improving app campaign efficiency.