In many companies, the marketing and communications teams are often seen as the "money spenders"—those folks who ask for ...

The guidance new hires receive in their first few months can shape their approach to messaging, strategy and collaboration ...

Interpersonal touch can be used to convey emotion and encourage compliance, as can be observed in many recent political ...

The film discusses the crucial role of selling in a democratic economy, emphasizing that selling not only meets the needs of ...

Social media has reshaped stakeholder power, making strategic engagement essential. Learn how transparency, real-time ...

Tech français consacré aux nouvelles technologies (internet, logiciel, matériel, mobilité, entreprise) et au jeu vidéo PC et consoles.

New insights reveal the enduring power of email with global and industry-specific trends in email engagement and performanceCONWAY, Ark., March 11, 2025, a global marketing and customer engagement pro ...

Women’s Aid is on a mission to showcase the power of marketing to change policy ... safe and 1.8 million children experience domestic abuse,” says Women Aid’s communications manager, Jessye Warner.

Luxury fashion experts say brands should focus their marketing on collaboration, craftsmanship, and experiences to succeed ...

The power of diversity can only be unleashed, and its benefits reaped when healthcare companies take the time to recognise these differences and consider these when creating communications.

In June of 2023, Musk named former NBC big-wig Linda Yaccarino as CEO of X and later, in November 2024, made another big hire ...

LSU Athletics has announced the launch of The Brand, which will unify multiple units of the department to create the ultimate hub for student-athl ...