Beyond just showcasing talent, events like Portfolio Evenings and Portfolio Nights are designed to help creatives see a ...

Gender inclusivity isn’t optional—it’s essential. Brands that embed equity into their DNA don’t just sell products; they ...

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There was a time when branding was all about consistency; logos stamped on billboards, taglines repeated until they stuck, and a carefully curated corporate voice that felt, well... corporate. But ...

Hareesh Tibrewala and Mihir Karkare, co-founders of Mirum India, have launched a new venture, Meru Life, which is focused on providing a digital ecosystem for seniors between 55 to 70 years. The duo's ...

In an age where information flows faster than verification, consumer scepticism has become more than a passing trend—it denotes a fundamental shift in how audiences interact with brands. While the ...

In an era where influencer marketing is moving from experimental budgets to core brand strategy, Indian integrated creative and digital marketing agency Social Panga has thrown its hat deeper into the ...

Chosen Skincare, a Chennai-headquartered dermo-cosmetic brand founded by Dr Renita Rajan, celebrated its fifth anniversary by announcing a rebranding exercise recently. The rebrand that constitutes a ...

Besides revenue contraction, the pay-TV operators will also likely experience a higher pressure on their margins, the rating ...

Omnicom Group’s creative agency BBDO has introduced Do Big Things, its first global repositioning in nearly 30 years. The new platform shifts the focus from sheer scale to tackling major challenges, ...