Organic breakfast and snack food brand Nature’s Path is looking to expand its North America presence, tapping a new chief marketing officer to help lead efforts. Running shoe and apparel brand Saucony ...
Jonathan Plows, channel director at Suntory Beverage & Food GB&I, shared how the UK’s third largest soft drinks manufacturer is taking the approach of a collaborative pricing strategy with retailers, ...
Consumer goods brands such as True Classic and Caden Lane have joined Target’s invite-only, third-party marketplace, Target Plus, as the retailer expands its assortment and capabilities. Online ...
Today’s Industry 4.0 umbrella covers not just greater digitization of production, but also extensive digital connections to the supply chain, sustainability, and even the customer experience.
Procter & Gamble and Kenvue are among the 20 companies that have signed on to support GS1 US’ Sunrise 2027 initiative by placing QR codes on their packages or ensuring that their POS systems are ...
The company expects these changes will accelerate its decision-making process and more efficiently synthesize large data sets. The initiatives build on Conagra’s existing AI efforts, which have ...
While quantum computing carries lofty expectations for its ability to solve complex calculations at almost incomprehensible speeds, it remains years away from mainstream use (with much debate about ...
Today’s supply chain technology trends are shaped by the complexity of the ecosystem, from weather patterns to economic uncertainty to geopolitical volatility.
The Path to Purchase Institute, a CGT sister brand, announced its inaugural Storefronts event (think upfronts for in-store retail media), where brand marketers will hear directly from leading U.S.
Nestlé has made it clear it’s looking to cater to consumers undergoing GLP-1 treatment, first with a specialty food line targeting these shoppers, and now with a dedicated web platform — ...
Address costs holistically. Enterprises must comprehensively address one time and recurring CapEx and OpEx costs across people, vendors, software, infrastructure, and data requirements. Assess the ...
Running shoe and apparel brand Saucony is looking to grow its DTC and branding initiatives. As a result, the company has named Joy Allen-Altimare its global chief marketing officer.