Caroline Castrillon covers career, entrepreneurship and women at work. Whether you know it or not, you have a personal brand. When you Google yourself, what pops up? These results are the first ...

Opinions expressed by Forbes Contributors are their own. William Arruda covers personal branding, leadership, and careers. What would you think if you walked into a Starbucks and the barista got ...

Our brand is designed to reach millions of Americans anytime and anywhere, as we have for more than 50 years. There are two versions of our logo, a white logo and a blue logo. They can be used ...

Miami University's brand extends far beyond the logos, wordmarks, symbols, and images seen throughout our marketing and communications materials. The brand is a complex system driven by the emotions ...

The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products An effective brand strategy gives you a major edge in increasingly ...

The cosmetic brand’s new campaign spotlights the positive impact of its purpose-led efforts and invites other businesses to join the “unicorn parade.” ...

Third-quarter revenue amounted to CHF 585.5 million, a strong increase of 11.2% organic growth, bringing revenue in the first nine months to about CHF 1.9 billion Global launch of intraoral scanner SI ...

Access the latest behavioural research techniques. Access evidence-based tools and practices, including unique framework to guide your brand management efforts. Hear first-hand how industry leaders ...

We hear a lot of talk today around the need for young people to develop their own ‘personal brand’. But what on Earth does it mean? Before you go slapping on a bright logo, walking around to ...

Russell Brand is facing accusations of rape, sexual assaults and emotional abuse over a seven-year period. The actor and comedian is also said to have behaved inappropriately at work during the ...