Apple CEO Tim Cook’s other job: Helping Nike turn things around
Tim Cook has helped guide co-founder Phil Knight and Executive Chairman Mark Parker through the world’s largest sportswear ...
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The Nike+ iPod Partnering Strategy: Develop Unique Lifestyle Relationships
If you want to learn how to develop new revenue generating customer relationships, check out the strategic Nike+ iPod alliance. Mark Parker phoned Steve Jobs with an idea designed to eliminate the ...
Tim Cook’s side hustle as Nike board director just got tougher
Apple CEO Tim Cook has been the main independent board director for sneaker company Nike for the past 19 years, but the brand ...