The WNBA has not had an expansion team join the league since 2008—a fact fans have often lamented in recent years. After all, ...

Whatever the WNBA Toronto team names itself, history suggests most people will probably be unhappy initially. The six PWHL ...

WNBA Toronto may be next up to reveal its nickname and logo — which is "likely to be early in the new year," according to a team official — but that's only the beginning of building its brand.