This month, sportswear brand Puma signalled a bold strategic shift in its advertising approach with the launch of a global ...

Puma is celebrating the runners’ high in a new spot, the first push in its “Go Wild” campaign that will be the sportswear ...

The sportswear brand is hoping to redefine its brand through a new campaign by putting everyday athletes at the forefront and ...

Puma's largest global campaign to date wants to reach young people and stand out in the competitive sportswear market.

Set to the tune of Afroman’s hit noughties tune, the work from ad agency Adam&EveDBB marks a 40% increase in advertising investments compared with 2024.

An experimental spot for Puma, produced with virtually no human touch, shows how AI agents are helping marketers automate a ...

Puma revealed on Thursday, “Go Wild,” a global campaign that the athletic powerhouse said marks “an evolution in its brand ...

The sportswear company will increase marketing investments by 40% in support of a campaign, “Go Wild,” that was created by ...

According to a new press release, Puma said that the drop in sales is due to “ongoing geopolitical tensions and economic ...

Sports company PUMA has launched its biggest global campaign to date, "Go wild", marking an evolution its brand identity with ...

Puma’s Go Wild campaign by adam&eveDDB is all about stimulating endorphins – complete with an unlikely soundtrack ...

A Puma mobile video ad campaign promoting the sportswear maker's soccer shoe increased awareness of the Puma V1.08 product and is claimed to have strengthened ties to the brand. "What Puma wanted to ...