Currently, approximately 36.5 million adults around the world use PMI’s smoke-free products. ” Olczak pointed out that most of the progress made was from the Heat-not-burn and other smoke-free ...
PMI’s flagship heat-not burn product, IQOS, launched a decade ago and today, PMI's smoke-free products are now available for sale in 92 markets. Speaking at the 2024 Technovation Summit in Abu ...
Since 2016, Olczak said PMI has been strengthening its commitment to delivering a smoke-free future. It introduced the first heat-not-burn platform in Japan and Italy in 2014.