In the digital age, nostalgia marketing has emerged as a powerful tool for brands to create emotional connections and foster loyalty. As we enter 2025, the Asia Pacific (APAC) region is seeing a ...

Nintendo and Pokémon have reintroduced classic video games and characters to a new generation of consumers. These are just a few of many examples. Nostalgia marketing also drives brand owners to ...

The Nintendo Switch 2 is set to break a tradition that started with the SNES, and Mario fans, in particular, aren't very happy about it.