The Nike "Dream Crazy" campaign's single biggest objective was to be the most relevant brand amongst the brand's core youth audience – and in popular culture overall. Nike has always believed that ...
Nike, a sportswear brand, launched Dream Crazy in the US, a campaign featuring NFL player Colin Kaepernick, which inspired a new generation of athletes to break conventions in their sports. The goal ...
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In September, NFL star Colin Kaepernick, who many have criticized as being anti-American after kneeling during the National Anthem, released a Nike ad, 'Dream Crazy,' which is now being nominated ...
Crazy, crazy, crazy ... While cartoons like this are still seen as acceptable, ads like Nike’s Dream Crazier campaign are more than just a marketing exercise. They’re pushing back against ...
Both companies have also put athletes at the forefront of campaigns — Nike with Michael Jordan in the 1980s, then sporting ...
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