People tend to make outrageous New Year’s resolutions like “I want to go to the gym every day and lose 50 pounds” or “I want ...
“New Year, New You”: The traditional slogan encapsulates both the promise and the hopelessness of our annual attempt at personal transformation. On the one hand, January 1 feels pregnant with ...
RXBar is countering traditional “New Year, New You” marketing messaging associated with New Year’s resolutions with a campaign that combats “B.S.” in ads, according to a press release. The effort, ...