Social media allows political parties to tailor their advertisements to different demographics in the hope of increasing their share of the vote. However, the real influence remains to be seen.

A recent study published in the journal Political Behavior examines how social ... laboratory experiment to simulate how ...

I know they are somewhere in town because I see them on television, hear them on radio or read about them in the newspapers and on social media. I have interest in voting for my area MP so I ...

The Daily Record, for example, has for many years backed the Labour Party. The media and the Scottish independence referendum The Scottish independence referendum provides a good example of the ...