Ever since the blockbuster Barbie movie premiered two summers ago, there’s been resurgence of interest in and profound ...

Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

Mattel Inc.; Chesnot/Getty Happy birthday, Barbie! Barbara Millicent Roberts — who we all know as Barbie — turns 65 on March 9, and in honor of her big birthday, Mattel has released a new doll ...

Barbie manufacturer, Mattel, has named LA Lakers basketball legend LeBron James as its first-ever 'Kenbassador'. James’ Ken ...

Mattel has knocked the ball out of the park this time by doing the unthinkable—roping in LeBron James for their Barbie line.

"The Barbie Judge Doll encourages girls to learn more about making decisions to change the world for the better," Mattel said in a statement on Twitter announcing the new doll Barbie’s latest ...