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Sales planning is a fundamental component of sound selling. After all, you can’t structure an effective sales effort if ...

In their 2024 Consumer Trends Index, Marigold reported that email has one of the highest success rates against other forms of ...

From new uses of AI to a closer eye on email deliverability, 2024 brought opportunities for marketers to expand their ...

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B2B buyers are nearly 70% through their purchasing process before engaging with sellers — and 80% of the time, it’s the ...

With the right credentials, you can advance your career in the marketing industry. There are hundreds, if not thousands, of certifications for marketing professionals. We compiled this guide of ...

As the world gravitates toward more flexible and accessible modes of learning, Hawai‘i has embraced the wave of online ...