Il Makiage went viral for its free, AI-driven foundation quiz. I tried it, and now I know how to choose the correct liquid ...

Even if you're yet to try out Il Makiage for yourself, if you've spent any time on beauty TikTok or Instagram you've probably heard about one of their products from one of the many times they've ...

This is where the tech-led beauty brand Il Makiage comes in ... to the 1,093,920+ people who have left an independent 5-star review, yes. Not only do thousands of make-up wearers sing the ...

That meant my concealer collection never strayed from the same two products, until I tried Il Makiage's F*ck I'm Flawless Multi-Use Perfecting Concealer ($31). While Il Makiage has a concealer ...

Eventually, she ditched the tutu, became a makeup artist, and in 1972 launched her own cosmetics line, IL-Makiage. She's since transitioned the company to the management of Alex Zalmanovich ...

This is where US brand, IL MAKIAGE comes in. Created in 2018 by brother and sister duo Oran Holtzman and Shiran Holtzman-Erel, it’s become the second fastest growing ecommerce brand in the US.