This year is special for the company as their iconic Hello Kitty character celebrates 50 years ... Who could better embody this untamed spirit than Kuromi? With her punk flair and bold attitude ...

Guys and gals of all ages who covet girly, cutesy merch, should check out the adjacent Sanrio Smile Shop for new Hello Kitty ...

This adorable, long-eared character surpassed classic icons like Hello Kitty and Kuromi, amassing over 5 million votes ...