Build-a-Bear announced Gudetama, the latest plush in the Sanrio selection, is now available both online and in retail stores.

The moody egg Gudetama is known the world over through various products, and this now includes a toy from Build-a-Bear Workshop. Able to be stuffed before or after, this lovable ovum can also come ...

The Gudetama stuffed animal features the lazy egg sitting on an egg white ... with small Gudetama mascots all over it. The Gudetama plush is at Build-a-Bear now, and people can buy it either ...

One of the most unlikely marketing success stories of the past decade belongs to the cartoon yellow blob with a butt and a huge case of ennui called Gudetama. It's an egg that hatched but is too ...