It has been a week full of fashion sales, and yesterday Gap joined in on the fun with its sitewide Friends & Family Event.

Gap is tightening the seams on sales this summer with a 100-day-long sweepstakes encouraging customers to complete daily selfie challenges to earn badges using a mobile-optimized passport feature ...

Parker Posey for Gap. Photograph by Amy Troost; Courtesy of Gap. The spotlights have barely faded on the spring/summer 2025 runways, but that isn’t stopping the rollout of corresponding campaigns.

Hanalei, Darien Gap, and Celebration Summer have all announced that they have left A-F Records. Hanalei and Darian Gap released identical statements on their Instagram accounts which read, ”Following ...