More than half of Gen Z aspires to be influencers, but the recent TikTok uncertainty shows why it’s a good idea to diversify ...

The content she started charging for was simply more of the types of photos and videos they posted free, but hundreds of ...

Carol Acosta, a Dominican Republic-born influencer with a huge 6.6 million following on Instagram has died aged just 27 after reportedly choking on her dinner and going into cardiac arrest. Acosta’s ...

And the best part is that Aria is free for brands to use, making advanced influencer marketing features accessible to everyone. "An influencer marketing platform doesn't solve critical marketing ...

Influencer marketing is a powerful tool that brands can use to connect with their target audiences. Though mega-celebrities (think Kim Kardashian) often steal the macro-influencer spotlight, marketers ...

This can allow small-business owners to target more affordable micro-influencers that have small but mighty audiences. She uses the free Chrome extension UpDog to gauge the engagement rate of ...