The Squishmallow, a hybrid stuffed toy and plush pillow, soared in popularity during the pandemic as consumers sought comfort ...

These delicious marshmallow cereal bars are made with Squishmallow cereal, perfect for a Squishmallow tea party, birthday party, or treat!

In case your Squishmallow collection isn't big enough already, these fun, seasonal food Squishmallows are worth adding to your list. Confession: We have a problem. Two, actually. Problem No. 1: We ...

Almost everything you could imagine has been turned into a Squishmallow. From animals to food and drink, there are countless squishy characters to collect. Becoming more and more popular all the ...

squishy nature and adorable designs! But did you know they also come in a slipper version?! We just spotted the cutest Valentine’s Day Squishmallow slippers for kids at Aldi, and you can pick up ...

Young adults are powering a surge in sales of "squishy" toys ... household objects or food items" into a "cute, plush form" to be "squeezed and hugged". With 65% of Squishmallow buyers aged ...