Introduction: The Psychology Behind Consumer Behavior Every day, we make countless decisions—what to eat, what to buy, and ...

“Wellness is a constantly shifting paradigm of practices that work together to make the individual feel empowered,” said ...

For years, businesses have used AI primarily to analyze data, predict trends and inform strategy. Today, AI isn't merely ...

The Conference Board’s expectations index sits significantly below the threshold that tends to indicate an upcoming recession ...

EV brands Rivian, BYD, and Lucid take the wheel to satisfy drivers who are sick of Musk’s conduct. “It’s time for me to ...

As price sensitivity and private label adoption surge globally, consumers abandon brand loyalty in favor of value, quality ...

Factors Beyond Tariffs Are Already Disrupting Normal Consumer Behavior, Reports Circana Rising prices and debt, immigration concerns, and weather are producing material changes to typical retail ...

Zeta Global (NYSE), the AI Marketing Cloud, today released the Zeta Economic Index (ZEI) for March 2025. Powered by Zeta's ...

Retailers are facing a quandary — many categories are seeing deflation, which means they have to sell more to show profits, ...