As publishers roll out self-service tools, advertisers must manage campaigns across multiple platforms, each with its ...

Are you a print subscriber? Activate your account. By Ewan Larkin - 17 min 16 sec ago By Geno Schellenberger - 47 min 16 sec ...

As smartphones became an integral part of everyday life, marketing evolved to keep pace, changing how brands engage with ...

Unified offering allows advertisers to target, match and measure first-party audiences across fragmented CTV landscape ...

And watch the show, too. You’re welcome.) But back to Expedia: This set-jetting phenomenon means TV advertising and, more specifically, CTV advertising is a natural fit to promote its service. “We can ...

A former CTV Ottawa broadcaster is headlining an art gallery with landscape paintings this weekend. "The Late Bloomer" is Leanne Cusack's first art gallery exhibition. It started Thursday and will ...

On Tuesday, self-serve CTV platform Vibe.co announced its new suite of four different AI-powered features, including a video ...

Innovid, an independent CTV advertising and measurement platform, and Alltold, a technology player building AI to understand ...

Today, IAB Tech Lab, the global digital advertising technical standards-setting body, announced the launch of its latest initiative, “Ad Format Idol,” aimed at standardizing emerging Connected TV ad ...

Hightouch, the composable CDP, has announced a new solution to streamline and accelerate Connected TV advertising. This unified offering empowers advertisers to ...

The marketplace was designed to improve efficiency while also empowering advertisers to make data-backed decisions. Through Nexxen’s Deal Marketplace, advertisers gain transparency into a wide range ...

By acquiring Semasio, Samba TV will expand its global footprint as well as its capabilities for advertisers to define and reach granular audience segments through a unified approach that combines ...