Burberry has become the first luxury brand to launch a product made with Spiber's Brewed Protein, a plant-based fiber made through a microbial fermentation process. Called the B Shield scarf and ...

By November, Burberry reported revenue for ... in the world want the most authentic parts of our brand,” Schulman said of ASAP Rocky’s scarf appearance. As part of its turnaround efforts ...

The company aims to sharpen its focus on its outerwear and scarf categories ... We have no plans to make Burberry an accessible luxury brand,” he said in a call after results.

In luxury, you always want to have an element of surprise, but it has to be rooted in the core equities of the brand.

With a large variety of options for consumers and a video that showcases Burberry’s materials and craftsmanship, the scarf bar provides positive reinforcement for the brand’s image and will ...

Every product was carefully curated by an Esquire editor. We may earn a commission from these links. Here’s how we test products and why you should trust us. A$AP ...

Burberry Group (OTC: BURBY) reported a 7% drop in retail revenue for Q3 2024, totaling 659 million Euros. The Americas saw a 4% growth, while Asia Pacific struggled with significant declines ...

He added: 'These activations resonated with a broad range of luxury customers leading to an improvement in brand desirability and strength in outerwear and scarves.' Burberry posted a 4 per cent ...

A scarf that's been stylish for decades, since it launched in the '70s. I'm talking, of course, about the Burberry Check Cashmere Scarf. If you invest in any scarf this winter, let it be one you ...