Alfred Goldberg, president of Absolute Marketing Solutions, emphasizes that brands are built in the customers’ minds ... Your marketing plan will outline the channels you plan to invest in (e.g., ...

While we can't all be music impresarios, we can follow many of Snoop Dogg's strategies for investment success.

By making women-built brands more visible ... device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other ...

Whether it's the silent symphony of electrons or the guttural roar of a V8, these cars are the apex predators of every major ...

We actually get a higher return on investment with up-and-coming bloggers who are not jaded and work hard for the brand. Depending on the goals of the program (e.g. regional launch, new product ...

We considered RC cars from trusted brands including Traxxas, Bezgar, and Laegendary to find out which ones are worth spending ...

If you like crafty projects and tinkering with mechanical parts, building models kits is probably one of your hobbies. It’s ...

Who knew that 12 years later, this passion project of theirs would become a vegetarian F&B group with five brands under its ...

The D2C players are also trying to lock horns with local and global giants like Hindustan Unilever, Himalaya, L’Oréal and P&G for a share ... They have built community and brand loyalty as ...

Security: One big advantage of zipperless luggage is its enhanced security. Most come with TSA-approved locks, providing a more secure closure than zippers. These latches also make opening and closing ...