When Promoting Minority Ownership Increases Brand Evaluations" and authored by Esther Uduehi (University of Washington) and Aaron Barnes (University of Louisville), examines the "minority ...

A brand is an identifying mark made as proof of ownership.' Merriam Webster Dictionary, first usage before AD 1100 In an environment where brands appear as financial assets on balance sheets, the ...

Jessica Simpson and her mom Tina Simpson regained ownership of the Jessica Simpson Collection after parent company Sequential Brands Group Inc. filed for bankruptcy in August Kaitlyn is a former ...