Microsoft has broadly launched Bing Generative Search, its answer to Google's AI Overviews and other AI-powered search apps.

Microsoft is enhancing Bing with AI-driven generative search, offering detailed answers and actionable insights directly in search results instead of just links. This new feature aims to streamline the user experience with comprehensive responses for complex queries,

Google started rolling out AI-powered search results in May. The feature immediately started suggesting people should eat glue and rocks, among other incorrect information. Hopefully, Bing won't do the same, but there's always the chance with generative AI.

A few months ago, Google’s AI Overviews were all over the news for their inaccurate and, often comical results. This is something that the company is working on fixing, but other companies might be on the way to providing a proper alternative.

Bing launches expanded AI-powered search for complex queries. Beta feature available for US users to test and provide feedback.

Bing, the other service for which Microsoft introduced new AI features today, is receiving a capability similar to Think Deeper. It’s accessible through a new “Deep search” button on the search results page. Selecting the option configures Bing to generate detailed natural language response to user questions.

Microsoft's new 'Bing generative search' is similar to Google Search AI Overviews in functionality. It will give AI-generated summaries to users' queries. However, the feature has raised a new concern among content creators.