Baby Nut is also literally food ... These meal ideas probably aren't the conversations Planters hoped their cute new mascot would prompt, but I'd still call it a win for them.
Planters leaned into the chaos, creating a funeral for Mr. Peanut during the Super Bowl itself. Just when we thought it was over, the commercial introduced Baby Nut, a cutesy reincarnation of the ...
UPDATE: Feb. 2, 2020, 8:08 p.m. EST Planters did, indeed, run its Super Bowl ad on Sunday and it did, indeed, debut a Baby Nut. The 30-second spot shows a tear from the Kool-Aid Man reviving Mr ...
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ADWEEK on MSNMr. Peanut Makes His Hollywood Debut as a ‘War Hero' for Netflix's The Electric StatePlanters introduced the NutMobile in 1999. In 2020, Mr. Peanut met his end in an explosion of the NutMobile, but was reborn ...
And, apparently, what $320 million gets you is a bizarre, motion-captured-CGI version of the Planters mascot, leading the working-class revolution. That’s a lot of money for a peanut commercial!
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