The iconic instant noodle brand from Indonesia also has the honour of being the first Southeast Asian brand to collaborate ...

NewJeans' music and personality, which resonate not only with K-pop fans but also the broader audience, align perfectly with Indomie's fun, energetic, and uplifting character," said Axton Salim, ...

KPop girl group NewJeans have been signed on iconic instant noodle brand Indomie, as its Global Brand Ambassador. First ...

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“..While he also continues to produce works in the subjects that have brought him perennial success, Axton is known for the inventiveness and experimentation that ...

This is the story of how Liem built the Salim Group, a conglomerate that in its heyday controlled Indonesia's largest non-state bank, the country's dominant cement producer and flour mill, as well as ...

As Associate Editor, Sahim Salim helps tell the UAE story like no one else does - and leads a team of reporters that asks the questions to get news and headlines that matter.

From Calvin Klein to Indomie - the K-pop group has collaborated with the Indonesian instant noodle giant, their first time doing so with a Southeast Asian brand.

Sonia Benghiat (Ph.D in Business Administration/Supply Chain and Business Technology Management, John Molson School of Business, Concordia University). Current Master students Mehrshad Kashi (M.A.Sc ...