Austin Reaves knows he was once pegged as a long shot for the NBA, and that's why winning a game for the Lakers on Christmas means so much to him.

NEW YORK – Austin Reaves has stepped into a prominent role ... but he’s also building his own brand off the floor with sponsor Rigorer. The partners will now release the newest Rigorer AR2 ...

LeBron James and Anthony Davis are the go-to options for the Lakers on offense, but there's no doubt Reaves has been doing a solid job as a third option in JJ Redick's scheme. He's surpassed the ...

And his team is in the midst of another identity change – one that features fourth-year guard Austin Reaves even more as a ball-handler and on-ball playmaker than he was earlier in the season.

Lakers guard Austin Reaves banged knees late in Sunday's loss to the Clippers, which has put his status for Tuesday's game in ...

To make matters worse, Austin Reaves had to come out of the game late after banging knees and was clearly in pain as he sat on the bench to end the game. Reaves has really come on in recent weeks ...

Austin Reaves, Rigorer, and KICKS CREW introduce ... and he's set to add a new chapter with big news from himself and his sponsors over at Rigorer. In just a few days, we'll see Reaves release ...

Since joining the Los Angeles Lakers as an undrafted free agent in 2021, Austin Reaves has become a fan favorite. The 6-foot-6 guard plays with intensity and often comes up big for his team during ...

The Lakers put their faith in Austin Reaves when they traded D'Angelo Russell, trusting the young shooter to help LeBron James and Anthony Davis.

NEW YORK – Austin Reaves has stepped into a prominent role ... but he's also building his own brand off the floor with sponsor Rigorer. The partners will now release the newest Rigorer AR2 ...