That amounts to about half of the operating profit Adidas made on selling off its stock of the sneakers in 2023 and 2024. Of that, 200 million euros is held in a foundation set up by Adidas ...

Adidas initially paused the sale of Yeezy sneakers and considered destroying the remaining inventory. But under Bjorn Gulden, who took over as CEO in 2023, the company ultimately decided to sell ...

Under Mr. Gulden, Adidas decided in 2023 not to write off the remaining Yeezy stock but sell it and donate part of the profit to organizations such as the Anti-Defamation League and Robert Kraft ...

Major League Soccer has announced 11 distinguished college players in the 2023 Generation adidas class and released the tentative list of players eligible for selection in Wednesday's MLS ...

That amounts to about half of the operating profit Adidas made on selling off its stock of the sneakers in 2023 and 2024. Of that, 200 million euros is held in a foundation set up by Adidas ...

The Adidas connection to the WNBA is steadily developing as the apparel company has launched their latest women's basketball ad featuring Aliyah Boston, Candace Parker, Satou Sabally, Kahleah Copper, ...